JD sales figures 618 2020
China’s 618 Shopping Festival, 2020

An Important Shopping Festival Amongst A Growing Number of Shopping Festivals Yesterday marked the annual 618 eCommerce shopping holiday across China. For those in the know, 618 was developed by JD.com to mark their birthday (June 18th, 1998). This year. JD reached GMV sales of ¥269.2 billion (US$37.9 billion). This represents a 33.6% YOY from last year's ¥201.5 billion. JD

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