Senior Management

 

Jonathan Cox 江纳川
Director/China COO
Melbourne/Guangzhou

Liu Cunming 刘存明
Director
Brisbane/Guangzhou

Christy Liang 梁美群
HR/Finance/Logistics Director

Management

 

Vivian Wu 吴稀
Sales Manager

Sherry Luo 罗晓莹
Finance Manager

Sales/Marketing/Brand Management

 

Li Yugui 李玉桂
Lead &amp Brand Manger

Leo 李永健
Operations Leader

Linda Zoe 邹颖丹
Lead &amp Brand Manager

Wuming Zhu 朱武明
Customer Service coordinator

Digital Marketing/Content

 

Aubrey Huang 黄依屏
Digital Marketing Manager

Crete Huang 黄俊澄
Content Creation Coordinator

Phoebe Li 李婷
Content/Design Coordinator

Operations / Customer Care

 

Carrie Zhang 张菁菁
Logistics Manager Customer Care

Ivy Zhou 周燕姬
Logistics Manager Customer Care

Cindy He 何润红
Sourcing Manager Customer Care

Vivian Wu
Name: Vivian Wu 吴稀
Title: Sales Manager
Email: vivian.wu@roolifegroup.com.au
Key Roles & Responsibilities: New channel development, channel management, brand launch management (sales and marketing platforms), team building and management.
Education: Wuhan Donghu University, Majored in English.
Experience: International and Cross-Border Shipping
Expert in: Skincare & personal care, multiple channels strategy, clients relationship.
Recent results: 2016-2018 management of Trilogy, 2017-2019 management of Veta, 2019 management of Essano and Nuria. Retail sales under management: Trilogy B2C and B2B annual revenue 20 million RMB. Veta B2C and B2B annual revenue 10 million RMB.

Sherry Luo
Name: Sherry Luo 罗晓莹
Title: Finance Manager
Email: sherry.luo@roolifegroup.com.au
Key Roles & Responsibilities: Financial accounting & bookkeeping of RooLife’s Guangzhou office, P&L analysis, cost control and financial reporting.
Education: Bachelor of Accounting (The University of Queensland & Guangdong University of Foreign Studies).
Experience: Team leader of audit department with K.Y.NG & Company Limited, 2014-2019
Expert in:external audit, bookkeeping, tax planning & consultation
Recent results:Undertaking audit work of HK small and medium-sized enterprises independently.

Aubrey Huang
Name: Aubrey Huang 黄依屏
Title: Digital Marketing Manager
Email: aubrey.huang@roolifegroup.com.au
Key Roles & Responsibilities: Strategic planning, managing and executing the digital on-boarding of brands, brand image and awareness development, sales channels support and management.
Education: Bachelor of Broadcast Journalism (JINAN University)
Experience: Brand Marketing for TRINITY Group. Team leader of audit department with K.Y.NG & Company Limited, 2014-2019
Expert in: KOL marketing, livestream sourcing, integrated marketing campaign development and management, bilingual presentation.
Recent results: 2018-2019 Multi-channel brand exposure for Veta. 2018 China on-boarding and establishing digital presence for manuka doctor and Wattle Health (public listed).
Brands under management: Celebrityslim, Essano, Nuria, AFT, Veta, Nupearl.

Li Yugui
Name: Yugui Li 李玉桂
Title: Sales Coordinator
Email: yugui.li@roolifegroup.com.au
Key Roles & Responsibilities: New channel development, VIP, Tmall, LRB channels operation and management.
Education:  Bachelor of eCommerce (Guangdong University of Foreign Studies)
Experience: Yishion Group Co., Ltd
Expert in: Health care & personal care, China channel strategy
Recent result: 2018-2019 management of Celebrityslim. 2019 management of NuPearl. 2018-2019 management of VETA VIP. Retail sales under management: Celebrityslim B2C and B2B annual revenue 3million RMB. NuPearl B2C and B2B annual revenue 3million RMB.

Linda Zoe
Name: Linda Zou 邹颖丹
Title: Sales Coordinator
Email: linda.zou@roolifegroup.com.au
Key Roles & Responsibilities: New channel development, existing channel management, brand launch management (sales and marketing platforms), platforms operations, market research.
Education: Bachelor of Languages, majoring in Japanese (Guangdong University of Foreign Studies)
Experience: Yishion Group Co., Ltd. VIPshop Holdings Limited; Guangzhou Bring Beauty Cosmetics Co., Ltd.
Expert in: Skincare & personal care, multi-channels strategy, platform operations and market research.
Recent results: 2018-2019 assisted with Trilogy NZ in China. 2018-2019 management of Veta and wattle health. 2019 management of Essano. Retail sales under management: Trilogy B2C and B2B annual revenue 20 million rmb. Veta B2C and B2B annual revenue 10 million rmb.

Leo
Name: Leo Li 李永健
Title: Sales Coordinator
Email: leo.li@roolifegroup.com
Key Roles & Responsibilities: Overall management and operation of Veta Tmall Flagshipstore. Promotional event planning, sales-target and ROI strategy optimisation
Education: Bachelor of eCommerce (Guangdong Baiyun University)
Experience: 5 years in B2C sales and marketing industry
Expert in: Tmall store operation, product analysis, promotional campaign planning and management.
Recent results: Sales of 2019 Double eleven event increased by 24% than 2018, and average order volume increased by 32%.

Name: Crete Huang 黄俊澄
Title: Digital Marketing Coordinator
Email: leo.li@roolifegroup.com
Key Roles & Responsibilities: Content marketing and promotion, marketing support, copy planning.
Education: Bachelor of Civil Engineering (JINAN University)
Experience: I2mago, Baiku eCommerce, Guyu skin care.
Expert in: Beauty & skincare,Content planning, Copy planning.
Recent results: Content promotion and sales suport for Celebrityslim. Brands under management: Celebrityslim, Essano, Nuria

Name: Phoebe Lee 李婷
Title: Design Coordinator
Email: ting.li@roolifegroup.com.au
Key Roles & Responsibilities: Responsible for all brands visuals as well as promotional material designs.
Education: 2010-2014 Zhengzhou University of Light Industry; 2015-2018 Southwest forestry university; 
Experience: 2013-2014: Design assistant, Meilin Real Estate Company, Guangzhou
Expert in: AI, Photoshop, Indesign, Premier, C4d
Recent results: Visual planning and design for Veta, Essano, Nuria, Celebrityslim

Name: Wuming Zhu 朱武明
Title: Customer Service Coordinator
Email: wuming.zhu@roolifegroup.com.au
Key Roles & Responsibilities: B2C (TMFS/POP stores) Pre & post-sale customer care. Customer group growth and management. Little Red Book operational coordinator.
Education: Bachelor of Business (Guangzhou Radio & Television University)
Experience: One year cross-border POP stores customer care at Crazysales eCommerce company. Two years retail experience at Zara and H&M, Guangzhou.
Expert in: Customer relations and complaint management.
Recent results: Fulfilled over 1000 customers enquiries and issues in one month and increased customer care satisfaction to an average of 4.5 out of 5.

 

Guangzhou Office March 2020

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